Brand Union wins gold for Durex at Transform Awards Europe
For the eighth year in a row, the Transform Awards Europe has selected, assessed and awarded the best in corporate and consumer-facing branding, and rebranding. It also recognises successful partnerships, agency voices and the increasing importance of corporate communications in shaping the branding world.
The quality of entries continues to grow with every year the awards are held – 2016 is no exception, with the diversity of companies, NGOs and not-for-profit organisations providing the most colourful array of branding talent yet seen at the Transform Awards. Held in London, arguably the centre for European and worldwide branding, the awards has a specific focus on the strategy and communications behind the brands.
How a brand tells its story is of increasing importance to the corporate world.
Andrew Thomas, publishing editor of Transform magazine, says, “It’s been an amazing year for the Transform Awards. We’ve celebrated excellence in rebranding and the journeys that brands make throughout the world, Dubai, Hong Kong, New York – and now back in London. We’ve seen some amazing work. Tonight we’re very happy that so many of these dedicated organisations, agencies and branding professionals have come together to celebrate their achievements in branding, and the quality of branding seen across Europe.”
Read the full article at Transform Magazine